BioRomper

World's First Anti-Microbial Garment

The Symptom

Post-COVID travel is back, but paranoia about germs and ugly “safety wear” kept travelers grounded at home.

The Insight

Protection means nothing if you look like a walking hazmat. Travelers chase peace of mind in both safety and swagger.

The Therapy

BioRomper is a travel armor disguised as a romper. Safety meets runway-worthy style.

Brand Identity with room to breath and to imagine.

BioRomper’s identity blended elegance with versatility. The negative space in the wordmark evoked open horizons for travelers: while the full wordmark grounded the brand, the refined “BR” monogram worked effortlessly when the brand just wants to travel light.

Design that lasts.

BioRomper is not just another romper. The team dreamed up a travel-ready superhero. Stylish, comfy, and peace-of-mind-approved, with sustainably sourced materials and silver-ion antimicrobial magic. BioRomper is a traveler's passport to safe adventures, in style.

How to BioRomper.

Why make travelers hunt for care tips when the romper delivers them upfront? We transformed a mundane detail into a design moment: BioRomper comes with its own boarding pass. Care instructions styled like a plane ticket to channel the joy of takeoff while showing just how easy it is to wear, pack, and refresh the garment for our travelers' next adventures.

Other Sessions